Beatreece's Circus Wageningen

For this project I designed the brand identity and Logo Design for an outdoor Circus Company based in Wageningen, Netherlands. I was asked to incorporate nature into the design as the company specialises in outdoor shows in which they utilise a tree for their silks and trapeze performances. We arrived at a logo that combined the tree and the sun, two icons that are central to the company's identity, and the colour palette was selected to evoke sunset/ sunrise, as a way to reinforce this overall concept.